Communicated on behalf of MN-DEED Commissioner Steve Grove
Dear Business Leaders:
I’m very grateful for the leadership you’ve shown this past year in getting your workers and customers through this pandemic safely. With over 8,500 restaurants in Minnesota employing over 100,000 Minnesotans, the challenges you’ve faced have been extraordinary – and the scope of impact to your business to keep people safe have been far-reaching.
In an effort to convey how important our food service industry is and to bring back workers safely, Governor Walz has directed his administration to launch an outreach campaign to members of the food service industry. Our goal is to make sure food service workers are connected to the resources they need to get vaccinated.
On Tuesday, April 6, we are launching Food Service Week of Action. During the week, the Administration will collaborate with our Food Service Industry Champions to drive food service employees to the COVID-19 Vaccine Connector.
The goal of our Food Service week is to drive vaccine participation and connect food service employees with the resources they need to get signed up for a vaccine. You can help us share this message in a few ways:
- Make sure your employees are signed up through Minnesota’s Vaccine Connector. Next week, the connector will be prioritizing food service workers.
- Share guidance, positive encouragement, vaccine resources, and personal stories as to why you are personally choosing/chose to get vaccinated.
Attached are graphics you can include in your messaging for social media networks. If you’re willing, we’d love to see you all share posts throughout the week through various mediums (Twitter, Facebook, Instagram, TikTok, Website/Blog, Email). Help us amplify the message by using hashtags #VaxMN or #RollUpYourSleevesMN.
If you have questions as to how to assist your employees, please check out the Minnesota Department of Health’s Employer Toolkit. This is a one stop shop designed to direct employers to the resources they need to help their workforce get vaccinated safely and efficiently, and to provide materials to educate employees about COVID-19 vaccines.
Please feel free to forward this email and resources to your networks so we can expand our reach and reach out with any questions.
Thank you again for your help!
Steve Grove | Commissioner – he/him/his – MN- Department of Employment and Economic Development
1st National Bank Building, 332 Minnesota St., Suite E200, St. Paul MN 55101